How does Under Armour CoolSwitch technology work. What are the benefits of CoolSwitch for athletes. Why is temperature regulation important during physical activity. Which Under Armour products feature CoolSwitch technology. How does CoolSwitch compare to other cooling fabrics.
Understanding Under Armour’s CoolSwitch Technology
Under Armour’s CoolSwitch technology represents a significant advancement in athletic performance wear. This innovative fabric treatment is designed to actively cool the wearer during physical activity, providing a competitive edge in various sports and outdoor pursuits.
CoolSwitch utilizes a unique coating on the inside of the garment that pulls heat away from the skin. This proprietary technology creates a cooling sensation, allowing athletes to perform longer and with greater comfort in hot conditions.
How CoolSwitch Works
The science behind CoolSwitch is rooted in thermodynamics and material engineering. When activated by body heat, the special coating on the fabric undergoes a reaction that absorbs heat from the skin and dissipates it through the material. This process creates a noticeable cooling effect, helping to regulate body temperature during intense physical exertion.
- Heat-activated cooling reaction
- Proprietary fabric coating
- Continuous heat dissipation
Benefits of CoolSwitch for Athletes
The advantages of CoolSwitch technology extend beyond mere comfort. Athletes wearing CoolSwitch-equipped gear can experience several performance-enhancing benefits:
- Improved endurance
- Reduced risk of heat-related fatigue
- Enhanced focus and concentration
- Faster recovery between intense efforts
By actively cooling the body, CoolSwitch allows athletes to maintain peak performance for longer periods, especially in challenging environmental conditions.
Temperature Regulation and Athletic Performance
Why is temperature regulation crucial for athletes? The human body’s ability to perform at its best is closely tied to its internal temperature. As body temperature rises during exercise, various physiological processes are affected, potentially leading to decreased performance and increased fatigue.
CoolSwitch technology addresses this issue by providing active cooling, helping athletes maintain an optimal body temperature for peak performance. This can be particularly beneficial in endurance sports, high-intensity interval training, and activities in hot or humid environments.
CoolSwitch Product Line
Under Armour has incorporated CoolSwitch technology into a wide range of athletic apparel and accessories. Some popular products featuring this innovative cooling system include:
- CoolSwitch Thermocline ¼ Zip
- CoolSwitch Trail Short Sleeve Shirt
- CoolSwitch Run Singlet
- CoolSwitch Compression Shorts
- CoolSwitch Golfing Polos
These products cater to various sports and activities, from trail running and hiking to golf and general fitness training.
Fabric Composition and Features
CoolSwitch garments typically feature a blend of polyester and elastane, offering a balance of durability, flexibility, and moisture-wicking properties. The fabric composition may vary slightly depending on the specific product and its intended use.
Key features of CoolSwitch apparel often include:
- 4-way stretch for enhanced mobility
- Moisture Transport System for quick drying
- Anti-odor technology to prevent bacterial growth
- UPF sun protection (in select products)
- Mesh panels for additional ventilation
CoolSwitch vs. Other Cooling Fabrics
How does CoolSwitch compare to other cooling technologies in the athletic wear market? While many brands offer moisture-wicking and quick-drying fabrics, CoolSwitch stands out for its active cooling properties. Unlike passive cooling technologies that rely solely on evaporation, CoolSwitch provides an immediate and sustained cooling effect.
Compared to traditional performance fabrics, CoolSwitch offers:
- More rapid heat dissipation
- Longer-lasting cooling effect
- Active rather than passive temperature regulation
This gives Under Armour a competitive edge in the high-performance athletic wear market, particularly for athletes competing in hot conditions or engaging in high-intensity activities.
Applications in Various Sports
CoolSwitch technology finds applications across a wide spectrum of sports and physical activities. Its versatility makes it suitable for both indoor and outdoor pursuits, offering benefits to athletes in diverse disciplines.
Endurance Sports
In endurance sports such as marathon running, long-distance cycling, and triathlon, maintaining optimal body temperature is crucial for sustaining performance over extended periods. CoolSwitch apparel can help athletes in these disciplines by:
- Reducing the risk of overheating
- Improving comfort during long training sessions
- Potentially extending the duration of peak performance
High-Intensity Sports
For sports involving short bursts of intense activity, such as tennis, basketball, or HIIT workouts, CoolSwitch can provide rapid cooling between efforts. This can lead to:
- Quicker recovery between points or plays
- Improved overall endurance in match situations
- Enhanced focus and decision-making abilities
Outdoor Activities
Hikers, trail runners, and outdoor enthusiasts can benefit from CoolSwitch technology when facing challenging environmental conditions. The active cooling properties can help:
- Mitigate the effects of direct sunlight and high temperatures
- Reduce the risk of heat exhaustion during strenuous activities
- Improve overall comfort in hot and humid climates
User Experiences and Reviews
Feedback from athletes and fitness enthusiasts who have used CoolSwitch products has been largely positive. Many users report noticeable cooling effects and improved comfort during workouts and competitions.
Common themes in user reviews include:
- Immediate cooling sensation upon starting physical activity
- Extended performance in hot conditions
- Reduced perception of effort during intense workouts
- Appreciation for the technology in humid environments
While individual experiences may vary, the overall consensus suggests that CoolSwitch delivers on its promise of active cooling and enhanced performance.
Care and Maintenance of CoolSwitch Garments
To ensure the longevity and effectiveness of CoolSwitch technology, proper care and maintenance of the garments are essential. Under Armour provides specific guidelines for washing and storing CoolSwitch apparel to preserve its cooling properties.
Washing Instructions
To maintain the integrity of the CoolSwitch coating, follow these general washing instructions:
- Machine wash in cold water
- Use a gentle cycle
- Avoid fabric softeners and bleach
- Turn garments inside out before washing
Drying and Storage
Proper drying and storage can help extend the life of CoolSwitch garments:
- Air dry or tumble dry on low heat
- Avoid direct sunlight when air drying
- Store in a cool, dry place away from direct sunlight
By following these care instructions, athletes can ensure that their CoolSwitch apparel continues to provide optimal cooling performance over time.
The Future of Cooling Technology in Athletic Wear
As the demand for high-performance athletic wear continues to grow, innovations like CoolSwitch are likely to evolve and improve. The future of cooling technology in sports apparel may include:
- More advanced temperature-responsive materials
- Integration with wearable technology for personalized cooling
- Sustainable and eco-friendly cooling solutions
- Application of cooling technology to a broader range of products
Under Armour’s commitment to research and development suggests that we can expect further advancements in CoolSwitch technology and other performance-enhancing innovations in the coming years.
Potential Applications Beyond Athletics
The principles behind CoolSwitch technology have potential applications beyond the realm of sports and fitness. Some possible future uses include:
- Occupational safety wear for workers in hot environments
- Military and law enforcement gear
- Medical textiles for temperature management in patients
- Everyday clothing for comfort in warm climates
As research continues, we may see CoolSwitch-inspired technology making its way into various aspects of daily life, improving comfort and performance in diverse settings.
Under Armour Men’s CoolSwitch Thermocline ¼ Zip/Ridge Reaper Hydro
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Under Armour Men’s CoolSwitch Thermocline ¼ Zip/Ridge Reaper Hydro
$48.99
Small / Ridge Reaper HydroMedium / Ridge Reaper HydroLarge / Ridge Reaper HydroExtra Large / Ridge Reaper HydroXXL / Ridge Reaper Hydro
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Loose: Fuller cut for complete comfort.
UA CoolSwitch uses an exclusive coating on the inside that pulls heat away from your skin, making you actually feel cool & able to perform longer
Mesh underarm panels deliver strategic ventilation
4-way stretch fabrication allows greater mobility in any direction
Moisture Transport System wicks sweat & dries fast
Anti-odor technology prevents the growth of odor causing microbes
6.
5 oz. Polyester/Elastane
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Under Armour UA CoolSwitch Golf Polo – Discount Golf Apparel/Discount Men’s Golf Polos and Shirts
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Under Armour UA CoolSwitch Golf Polo
UA CoolSwitch uses an exclusive coating on the inside that pulls heat away from your skin, making you actually feel cool & able to perform longer
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- Loose: Fuller cut for complete comfort.
- UA CoolSwitch uses an exclusive coating on the inside that pulls heat away from your skin, making you actually feel cool & able to perform longer
- Threadborne Microthread technology in the fabric dries faster, won\xD5t cling to you, won\xD5t chafe & stretches without absorbing sweat
- 30+ UPF protects your skin from the sun\xD5s harmful rays
- Moisture Transport System wicks sweat & dries fast
- Anti-odor technology prevents the growth of odor causing microbes
- 2-button placket for clean, modern look
- Iridescent foil logo
- Polyester Imported
- Loose: Fuller cut for complete comfort.
- Additional Information
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price was very good
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price and quality were very good.
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What’s under the armor: the history of the Under Armor brand
The history of the famous sportswear brand Under Armor began in the basement, continued in the van, and now it is one of the world’s leading manufacturers of sportswear.
As usual, the brand had difficult periods, original advertising campaigns, high-profile contracts and other things that we will now talk about.
Contents
- T-shirts from the cellar
- Any whim for your money
- Not only T-shirts, not only for men
- Going Beyond
- Under Armor Technology
Basement T-shirts
Starting a business in a basement is a typical story for many American brands. So did Kevin Plank, the founder of Under Armor. In 1996, as the captain of the football team in Maryland, USA, he noticed that within a few hours of the start of the game, the cheap cotton T-shirts of his teammates were soaked with sweat and stuck to the body. It was very inconvenient and interfered with the way you should play, so Kevin set out to do something about it.
Parallel to playing football, Planck was delivering flowers for the holidays, and that is how he earned the money he needed to start his own sportswear startup.
Kevin took a close look at breathable fabric technology, which was just beginning to develop at the time, ordered seven different T-shirts, dressed teammates in them, and began collecting data. As a result, out of seven T-shirts, one was chosen – No. 0037 – it was in it that the football player felt as comfortable as possible. This T-shirt became the prototype for the creation of the first size range of the new brand. The brand itself, by the way, was then called Body Armor.
T-shirts were sewn in the basement of Kevin’s grandmother, and distributed by him personally – from the trunk of a car traveling around the city. As sales picked up, Planck bought a small van and drove down the Atlantic coast. The result of such a trip was earned $ 17,000, with which Kevin Plank bought an office in Baltimore, where he moved from his grandmother’s basement.
Any whim for your money
Although it started with a simple short-sleeve t-shirt, under Armor’s lines soon included sweatshirts, long-sleeve models and more.
And all because Kevin never told customers that he did not have any item in his assortment, he simply took an order, and then made sketches and sewed new clothes on them. The demand for things grew, and at 19In 1996, several serious contracts were signed with the young company.
Already in 1997, Planck began to introduce innovative technologies and developments into his clothes. This is how a special fabric was created that kept warm in the body of an athlete, all-weather clothing. Each new model line was tested on students or schoolchildren who were given free of charge, and changes in cut or type of fabric were made based on user feedback.
Then it was time to conquer big markets. And, as it is impossible to do without advertising, Plank sent out his T-shirts to famous football players with requests for feedback and, possibly, to be photographed in them. So the Under Armor T-shirt appeared on the cover of the popular USA Today magazine.
But the most effective advertisement for Kevin Plank’s clothes was her appearance in the movies.
First, the company’s logo was seen in the movie “Any Sunday” with Al Pacino in the title role, then Keanu Reeves appeared in an Under Armor T-shirt in the movie “Understudies”. It was 1999, and that year the company’s sales rose to $750,000. Later, the brand’s clothes appeared in the cinema more than once or twice, becoming, for example, an attribute of the Fast and the Furious franchise.
Not only T-shirts, not only for men
Since 2000, Under Armor’s popularity has skyrocketed. Contracts were signed with the NBA and NHL, the company signed a partnership with the US Olympic team, famous athletes participated in commercials. A series of commercials with the corporate slogan I Will became a kind of anthem for fans of a healthy lifestyle in 2003.
In the same 2003, Under Armor launched its first line of women’s clothing, and advertisements began to appear not only brutal, muscular male athletes, but also elegant athletic girls. In the commercials, by the way, not only famous athletes appeared, but the first black American ballerina Misty Copeland.
The next logical step in the development of the Under Armor brand took place in 2006, when the company began producing sports shoes and accessories. Football boots came first, followed by baseball, softball, and lacrosse shoes. The emphasis was on quality, original design and affordable prices. In sneakers from Under Armor, basketball player Brjndon Jones scored 50 points in a game. Profits from sales enabled Planck’s company to build its first flagship store in Annapolis. By the end of 2010, the company that started in Grandma’s basement had over $1 billion in annual revenue.
Going Beyond
Until the 2000s, Under Armor was a highly recognizable but still largely local brand, mostly sold in the United States. But in the current millennium, the company began to sell its things in the markets of Europe, Asia, Latin America. New fabrics and technologies are being developed all the time, clothes are becoming more perfect, lighter, stronger.
Since 2013, Under Armor’s sportswear has been high-tech.
The company acquires the Endomondo app, special sensors are embedded in clothes and shoes that measure heart rate, blood pressure, calories burned and other indicators that are transmitted to a smartphone and processed by the app. As a result, it became possible to train even more effectively. The development of such technology was at its peak with the release of “smart shoes” in 2016, which recommend the athlete how to use energy as efficiently as possible while running.
Today, Under Armor is a high-tech apparel and footwear manufacturer that even has its own secret laboratory to develop and test the most advanced technologies. Only a few dozen employees have access to the laboratory, and every year a grandiose competition of ideas is held, the winner of which receives a grant for his development, and his innovation is implemented in new models.
The clothing lines are divided by season, comfortable men’s and women’s underwear are also produced, and branded stores can be seen in many major cities around the world.
The main goal of Under Armor is to make sportswear not just comfortable, but like an extension of the athlete’s body, helping him to run faster, jump higher, hit harder. Perhaps, over time, there will be no less technology in Under Armor products than in a modern smartphone. And that’s definitely not the end of the story.
Under Armor Technologies
In addition to such banal technologies as LEDs built into clothes and wireless communication, Under Armor has a lot of other interesting things. For example, the company has developed special pajamas for the accelerated recovery of athletes after injuries. They differ from the usual ones in that they have built-in reflectors of infrared radiation.
In 2014, the company introduced MagZip technology into its clothing – a zipper that fastens with one hand. And especially for runners, the brand offers special T-shirts made of breathable fabric with sun reflectors. This allows you to control your body temperature even in the summer heat, and a little compression makes these T-shirts even more comfortable.
You can safely go for a run in the park or get on the treadmill in them.
Under Armor shoes use interesting Hovr technology. This is the so-called spring effect, due to which during the run the energy of movement is returned back to the runner, and it becomes much easier to run.
Rumor has it that in the near future Under Armor shoes will not be sewn according to the size chart, but will be printed on a three-dimensional printer exactly to the customer’s foot. This can make it perfect in every way and set a new fashion in the production of sports shoes.
Under Armor is a unique clothing brand whose reputation is not built on fashion shows with superstars, but on the development and implementation of the most advanced technologies. And it all started, as you remember, with my grandmother’s basement.
It is convenient to choose sportswear and compare prices at Price.ua.
under armor: mi3ch — LiveJournal
How a knight dressed
First, ordinary clothes were put on – cotton pantaloons, woven leggings, a linen shirt and a vest.
Such a kit protected the body from rubbing against the metal parts of the armor. Leggings were fastened to the belt with special fasteners and garters – they didn’t know suspenders in the old days, and they didn’t even come up with a codpiece with a zipper.
Then came the turn of the gambeson (underarmor). It was cut like a waistcoat or caftan and consisted of 4-6 layers of linen fabric tightly fitted to each other. The gambesons were thick enough to stop the glancing blow of a knife – and yet they were practical, comfortable and allowed the body to breathe. Since the 14th century, they gradually came into fashion, so that richly decorated gambesons were worn in peacetime as stylish outerwear.
Then the knight put on greaves and sabatons. Contrary to common myths, the metal covered only the front of the thigh and lower leg to provide mobility. This was mainly due to the fact that the knight spent most of the battle on horseback, and the inner side of the thighs (there is the inguinal artery, hitting which threatens death from hemorrhage) reliably protected the croup of the faithful horse.
The metal completely covered only the knees so that the enemy could not cut them or knock the bone out of the joint with a well-aimed kick.
Sabaton are “galoshes” made of steel lamellar plates. Feet in combat are one of the most vulnerable parts, and injuring a foot was sometimes tantamount to suicide. Therefore, they were armored carefully and completely, leaving no open areas for an enemy blade or spear. Sabatons were fastened to the plate shield on the lower leg with the help of fasteners.
Mail is an indispensable element of any plate armor. And this is not surprising: in order not to hamper the mobility of the knight, even the most advanced armor of the late period was forced to leave open areas on the joints and in the places of the natural bend of the limbs. Hitting them was one of the few chances to put a knight out of action, and therefore they became a priority target for any opponent. To protect themselves, the knights additionally protected the body with chain mail stockings, sleeves and shirts, sometimes double weaving.
In addition, chain mail helped the gambeson and other clothing fit better to the body and evenly distributed the weight of the armor.
Finally came the turn of the upper plate armor. The cuirasses were made in such a way as to protect the vital organs – the heart and the abdomen. Later types of armor had an additional stiffening rib (these lines are visible in the figure), the thickness of the steel in which was further increased due to the crosshairs of the steel plates. Such armor could not be penetrated by any direct blow with cold weapons, especially if the armor was made of high quality hardened steel. Blacksmiths had to invent special anti-armor means – one of them was the monstrous flamberg.
Sometimes body armor consisted of several elements that were designed to additionally protect the warrior in battle. The “skirts” made of steel strips, shown in the figure, served as additional protection for the body of the rider – after all, the enemy speared from the bottom up, into the knight sitting on the horse, which means that the stomach and groin had to be especially protected.
The outfit of the knight was completed with auxiliary elements. Round rosettes protected the armpits and joints on the elbows, their shape allowed the blade to be retracted during an accurate thrusting blow with a blade or spear. The shoulder pads protected the shoulders, and the gorget encircled the neck and collarbones.
A helmet is the most important element of protection for any warrior entering a duel at close range. In Hollywood blockbusters, warriors wear a steel helmet or a chain mail hood right on their bare head – this, of course, is completely absurd. First, the knight tightened a thick hat made of several layers of linen (balaclava) on his head, tying it under his chin. It allowed the helmet to fit snugly to the head and additionally dampened the impact energy during a direct hit. A koif was often worn on the balaclava – a chain mail hood that completely covered the head and neck, leaving only the face free. Finally, on top of this, the knight put on the helmet itself, made of steel and equipped with additional protection elements – a visor, cheek pads, etc.
