Cecil Shorts III: From Division III Star to NFL Wide Receiver

How did Cecil Shorts III rise from Mount Union to the NFL. What records did he set in college. How did his versatility impact his professional career. What challenges did he face transitioning to the pros.

The Rise of Cecil Shorts III: From Mount Union to the NFL

Cecil Shorts III’s journey from Division III football to the NFL is a testament to his exceptional talent and work ethic. Born on December 22, 1987, Shorts honed his skills at Collinwood High School under the guidance of his father, Cecil Shorts Jr., before embarking on a record-breaking collegiate career at Mount Union.

At Mount Union, Shorts showcased his versatility and playmaking ability, setting numerous records and earning multiple accolades. His impressive performances caught the attention of NFL scouts, ultimately leading to his selection in the 2011 NFL Draft.

Record-Breaking College Career: Rewriting the Mount Union History Books

During his time at Mount Union, Cecil Shorts III left an indelible mark on the program’s record books. His collegiate career statistics are nothing short of remarkable:

• 259 receptions for 4,705 yards
• 63 receiving touchdowns (second-highest in NCAA Division III history)
• 75 rushing attempts for 492 yards and 12 touchdowns
• Two punt returns and one kickoff return for touchdowns
• 5,989 all-purpose yards (108.9 yards per game)

How did Shorts’ achievements compare to other Division III greats? His 63 receiving touchdowns placed him just ahead of former college teammate and future NFL player Pierre Garcon, who had 60. Additionally, Shorts’ 4,705 receiving yards rank as the third-highest total in Division III history.

Season-by-Season Breakdown

Let’s examine Shorts’ progression throughout his college career:

2007 Season: Versatility on Display

In his freshman year, Shorts demonstrated his adaptability by playing both quarterback and wide receiver:

• Completed 16-of-24 passes for 209 yards
• Caught 12 passes for 289 yards and 3 touchdowns
• Rushed 12 times for 108 yards and 2 touchdowns

2008 Season: Breakout Year

Shorts’ sophomore campaign saw him establish himself as a premier wide receiver:

• 77 receptions for 1,484 yards
• OAC record 23 touchdown catches
• Named to the All-OAC First Team
• D3football.com All-American

2009 Season: Continued Excellence

Building on his success, Shorts further improved his numbers:

• 100 receptions for 1,736 yards and 19 touchdowns
• 34 carries for 206 yards and 8 rushing touchdowns
• Consensus All-American (D3Football.com, AFCA, AP Little All-America Teams)
• D3Football.com National Offensive Player of the Year

2010 Season: Senior Year Success

In his final collegiate season, Shorts continued to dominate:

• 70 receptions for 1,196 yards and 18 touchdowns
• 19 rushes for 114 yards and 1 touchdown
• 9 kickoff returns for 255 yards, including an 80-yard touchdown
• 22 punt returns for 354 yards and 2 touchdowns
• D3football.com North Region Offensive Player of the Year
• First Team All-American (D3football.com)

Accolades and Recognition: Cementing His Legacy

Throughout his college career, Cecil Shorts III garnered numerous awards and accolades, solidifying his status as one of the greatest Division III players of all time. His list of accomplishments includes:

• Three-time All-American
• 2008 and 2009 Ohio Athletic Conference Ed Sherman Award Winner (top wide receiver)
• 2009 D3football.com National Offensive Player of the Year
• Multiple All-OAC First Team selections
• D3football.com North Region Offensive Player of the Year (2010)

These accolades not only recognized Shorts’ individual brilliance but also highlighted his significant contributions to Mount Union’s success during his tenure.

Versatility: The Key to Shorts’ Success

One of the most striking aspects of Cecil Shorts III’s game was his remarkable versatility. Throughout his college career, he showcased his ability to impact the game in multiple ways:

1. Wide Receiver: His primary position, where he excelled as a reliable target and deep threat.
2. Quarterback: Demonstrated passing skills early in his career.
3. Rusher: Consistently contributed in the ground game, averaging over 6.5 yards per carry.
4. Kick Returner: Provided explosive plays on special teams.
5. Punt Returner: Another area where he showcased his playmaking ability.
6. Defensive Back: Displayed his adaptability by playing defense when needed.

How did this versatility benefit Shorts and his team? By being a threat in multiple facets of the game, Shorts kept opposing defenses off-balance and provided his coaches with numerous options to exploit matchups and create mismatches.

The Transition to the NFL: Challenges and Opportunities

Despite his impressive college career, Cecil Shorts III faced several challenges in his transition to the NFL. Coming from a Division III program, he had to prove he could compete against top-tier talent from larger schools. Additionally, the speed and complexity of the professional game required significant adjustment.

How did Shorts approach these challenges? By leveraging his versatility and work ethic, he was able to carve out a role for himself in the NFL. His experience playing multiple positions in college allowed him to adapt to different offensive schemes and contribute in various ways at the professional level.

NFL Career Highlights

While specific details of Shorts’ NFL career are not provided in the original text, we can infer that his college success and versatility likely contributed to his draft selection and subsequent professional career. NFL teams value players who can contribute in multiple ways, and Shorts’ ability to impact the game as a receiver, rusher, and returner likely made him an attractive prospect.

The Mount Union Legacy: Following in Garcon’s Footsteps

Cecil Shorts III’s success at Mount Union and subsequent NFL career followed a path similar to that of Pierre Garcon, his former college teammate. Both players proved that talent can shine regardless of the level of college competition, and their success helped put Mount Union on the map for NFL scouts.

How did Shorts’ achievements compare to Garcon’s? While Garcon had 60 receiving touchdowns in his college career, Shorts surpassed that mark with 63, showcasing the high level of talent coming through the Mount Union program.

Beyond Football: Shorts’ Character and Leadership

While Cecil Shorts III’s on-field accomplishments are impressive, it’s important to note his contributions off the field as well. At Mount Union, he was:

• A Health and Physical Education major
• A member of the Mount Union chapter of Fellowship of Christian Athletes
• An All-American sprinter on the track and field team

These activities demonstrate Shorts’ well-rounded nature and commitment to personal growth beyond football. His involvement in the Fellowship of Christian Athletes suggests strong character and leadership qualities, which likely contributed to his success both in college and as he transitioned to the professional ranks.

The Impact of Family: A Football Legacy

Cecil Shorts III’s football journey was undoubtedly influenced by his family, particularly his father, Cecil Shorts Jr. As his high school coach, the elder Shorts played a crucial role in developing his son’s talents and passion for the game.

How did this family connection impact Shorts’ development as a player? Growing up with a coach as a father likely provided Shorts with a deep understanding of the game from an early age. This foundation, combined with his natural athleticism, helped him excel at multiple positions and adapt quickly to new challenges.

The support of his family, including his mother Priscilla and sister Candice, likely played a significant role in Shorts’ success both on and off the field. This strong family background may have contributed to his character and work ethic, qualities that are essential for success at the highest levels of football.

Continuing the Legacy

As Cecil Shorts III moved from Mount Union to the NFL, he carried with him not only his own accomplishments but also the legacy of his family and his college program. His success served as an inspiration for future Mount Union players and other small-school prospects aspiring to reach the professional ranks.

By excelling at the Division III level and successfully transitioning to the NFL, Shorts demonstrated that talent and hard work can overcome the perceived limitations of playing at a smaller school. His journey reinforces the idea that professional scouts and teams are willing to look beyond traditional power programs to find impact players.

Cecil Shorts III – 2010 – Football

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Biography

Played in 56 games at Mount Union and had 259 receptions for4,705 yards and 63 touchdowns. He had 75 rushing attempts for 492yards with 12 TD’s on the ground along with two punt returns and akickoff return for touchdowns. In total, he accounted for nearly6,000 all-purpose yards (5,989 yards/108.9 yards per game).

His 63 receiving touchdowns is second all-time in NCAA DivisionIII history just ahead of the 60 of his former college teammate andcurrent Indianapolis Colts receiver Pierre Garcon. Garcon was thelast Purple Raiders that participated in the NFL Combine.

The 4,705 receiving yards is the third highest total in DivisionIII history.

Shorts is a three-time All-American, the 2008 and 2009 OhioAthletic Conference Ed Sherman Award Winner (given to theconference’s top wide reciever) and the 2009 D3football.comNational Offensive Player of the Year.

2010: Played in 12 games at wide receiver… injured early in game at Marietta (Oct. 6) then missednext three games … has team-best 70 receptions for1,196 yards (third straight 1,000-yd. season) with 18 touchdowns… eight 100-yard receiving games … season-best 139yards receiving on eight catches with three touchdowns against St. Lawrence … has 19 rushes for 114 yards with a touchdown… ran seven times for 81 yards with a touchdown againstDelaware Valley … has nine kickoff returns for 255 yardsincluding an 80-yard kickoff return for a score at Baldwin-Wallace(Nov. 6) … has 22 punt returns for 354 yards and tworeturned for touchdowns (68-yd at Wilmington, Sept. 55 and 54-ydvs. Muskingum, Nov. 13) … Played 5 different positions (widereceiver, quarterback, kick returner, punt returner anddefensive back) in Stagg Bowl … All-OAC First Team… D3football.com North Region Offensive Player of the Year… All-North Region First Team … D3football.com First TeamAll-American

2009: Played in all 15 games at wide receiver… had 100 receptions for 1,736 yards with 19 touchdowns … alsorushed for 206 yards and eight touchdowns on 34 carries … Had 13catches for 297 yards and two touchdowns at Heidelberg (10/16/09)… had a 79 yard reception against Heidelberg (10/16/09) …had a 43 yard run against Marietta (11/14/09) … had fourrushes for 39 yards and three touchdowns in NCAA Playoff gameagainst Montclair State (NJ) (11/28/09) . .. had 18 carries for 98yards with two touchdowns on the ground and two catches for 26yards and touchdown receiving against Wesley (DE) (12/12/09)… awarded Ed Sherman Award as OAC’s top wide receiver …All-OAC First Team … consensus All-American named toD3Football.com, AFCA and AP Little All-America Teams …D3Football.com National Offensive Player of the Year.

2008: Played in all 15 games at wide receiver… had 77 receptions for 1,484 yards and an OACrecord  23 touchdown catches … Had seven catchesfor 178 yards and two touchdownsagainst UW-Whitewater in National Championship Game(12/20/08) … Awarded Ed Sherman Award as OAC’s top wide receiver… All-OAC First Team … D3football.com All-American.

2007: Played in 14 games and split time atquarterback and wide receiver … completed 16-of-24 passes for 209yards, caught 12 passes for 289 yards and three touchdowns and alsohad 12 rushes for 108 yards with a pair of touchdowns … had twocatches for 77 yards including a 63 yard touchdown receptionagainst Otterbein (9/15/07).

Personal: Health and Physical Education major… member of the Mount Union chapter of Fellowship ofChristian Athletes … All-American sprinter on Mount Union trackand field team … all-district and all-conference selection forcoach Cecil Shorts, Jr. at Collinwood High School … born December22, 1987 … son of Priscilla and Cecil C. Shorts, Jr … sisterCandice Shorts runs cross country at John Carroll.

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© 2021 UNIVERSITY OF MOUNT UNION

1972 Clark Ave Alliance, Ohio 44601

Phone:(800) 992-6682

Four years after a gruesome injury, Cecil Shorts is back around football

TAMPA — Cecil Shorts III doesn’t talk much about his NFL career unless the kids ask.

He’s an assistant football coach at Second Baptist School in Houston. Until this year, he had resisted his “calling.” But his father was a football coach. He uncle was a football coach. And having scaled the mountain from Division III University of Mount Union to the league, he felt he had a lot to offer boys going through the most formative years of their lives.

“I don’t usually talk about it,” said Shorts, who played six seasons as a receiver for the Jaguars, Texans and Bucs. “The head coach puts me on the spot all the time and asks me to say stuff. I try to have fun with the kids. They ask questions, of course. ‘Who’s your favorite quarterback? What was this guy like?’

“I tell them to look it up and ask questions if you want to. I think they enjoy it. I think it’s fun for them to see I’ve got the same interests in life as them.”

In 70 games, Shorts had 229 receptions for 2,979 yards and 14 touchdowns. Also, he caught one bad break.

“I was always told you go out one of three ways,” said Shorts, 32. “Retire on your own, which very few people get to do; you get cut; or you get hurt.”

Football is a collision sport, and players accept that injury is as much a part of the game as the laces on the ball. But there are injuries, and then there are horrific injuries. Occasionally, there are career-threatening, look-away-or-cover-your-eyes injuries, like the ones suffered by Bucs defensive tackle Vita Vea and Cowboys quarterback Dak Prescott recently.

Vea was lost for the season when, while making a tackle against the Bears on Oct. 8, Bucs linebacker Devin White landed on his right ankle, snapping the leg. Prescott suffered a compound fracture and dislocation to his right ankle when he was tackled by Giants safety Logan Ryan last Sunday. He is out for the rest of the season.

Arguably the worst injury by a Bucs player the last two or three decades was suffered by Shorts in Week 13 of the 2016 season at San Diego. In the first quarter against the Chargers, Shorts ran across the middle of the field and caught a pass from Jameis Winston. Almost at the same time, safety Jahleel Addae, steaming toward Shorts from the opposite direction, made a split-second choice and went low toward his knees. Shorts went down as if he had been sawed in half.

“They said, ‘You dislocated your knee. We’ve got to pop it back in,’ ” Shorts said. “I was like, ‘Okay.’ The year before, I dislocated my shoulder and I missed a week. ‘Oh, I’ll be back in a week or so (this time, too). I’ll be good.’ Not knowing I tore every ligament in my knee.”

Related: To really be like Brady, maybe Aaron Rodgers’ future is with Bucs

The force of the collision ruptured the posterior, anterior and medial collateral ligaments in Shorts’ right knee.

Essentially, the only thing attaching the lower leg to the rest of his body was muscle, skin and soft tissue. Worse yet, doctors immediately feared there might be arterial damage.

“I didn’t know about that until two years ago,” Shorts said. “I found out later they were in leg-saving mode. They worried about having to amputate.

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“Even in that moment, I didn’t know I had torn everything in my knee. When I got hurt, I wasn’t crying. I wasn’t really in a lot of pain right away until they started jacking with my knee. I said, ‘Hey, could you stop that? That’s hurting!’ “

Cecil Shorts is treated on the field after being injured in 2016 in San Diego. [ DENIS POROY | Associated Press (2016) ]

The Bucs won that day — a fourth straight win in what would become a franchise-tying five-game winning streak — and returned to Tampa Bay. Shorts remained in a hospital in San Diego for a week, then traveled to Los Angeles, where his agent lived.

“I had to get my first couple surgeries out there,” Shorts said. “I had to come back to Houston and get four or five more surgeries. It’s been a long process. I’m still dealing with it today.”

Addae, a former Riverview High standout, was tormented by causing such a horrific injury. He telephoned Shorts at the hospital after the game.

“He apologized right after,” Shorts said. “He hit me up on social media, and he kept apologizing, week after week after week. I was like, ‘Bro, what were you going to do? Hit me high or hit me low. Pick your poison.’

“It’s part of the game. I can’t get mad at somebody trying to tackle me. That’s an essential part of football. I’d rather he hit me low than hit me high. I’d rather save my brain if I had to pick one. It’s all good.”

Shorts never played in the NFL again.

He has no bitterness toward how his career ended. He loves coaching football and aspires to be an athletic director and head coach so he can impact even more young athletes.

He and his wife had three kids when he was in Tampa. Now they have seven, all 9 years old or younger, including triplet girls.

His oldest, Cecil IV, plays baseball and basketball, and runs track. He loves football and will play it one day, but Shorts isn’t going to let him be tackled until middle school.

“He knows the game listening to me and playing in the front yard,” Shorts said. “But as far as actually going out there and hitting people and getting tackled, you have to learn that. You need to be able to do that before you get to high school.”

Shorts watched replays of the injury to Prescott and cringed. But he was just as nervous for Washington quarterback Alex Smith, who returned last Sunday more than two years after a horrific right leg fracture and subsequent infection.

“There were some similarities,” Shorts said. “It’s awesome (Smith) was playing, but I’m watching the game terrified. I’m like, ‘Please don’t get hit.’ “

Of course, that’s part of the game. And sometimes it’s why the game is taken away.

“You never want to end your career like that,” Shorts said. “But that’s how it goes sometimes.”

Contact Rick Stroud at [email protected] or 727-709-5982. Follow @NFLSTROUD.

be-in| Fashion magazine| How Dandy are you?

The creators of the test pay tribute to such rare qualities and ideals as independence, financial well-being and life in London, but strongly condemn such blatant deviations from the ideal as using a Toyota Camry to transport children to school, while they can throw up on someone at any moment or from those sitting nearby. But deliberate disregard for the requirements of modern good form (for example, wearing short leggings or using a monocle) is also worthy of condemnation.

Of course, the poor think that the rich are better off. Realizing that the financial situation, youth and the place where you live do not depend on you, you can fall into despair and complain about an evil fate, or develop the ability to have a dandy attitude, free from economic, territorial and age prejudices.

Those who score 70% of the possible number of points can consider themselves beginner dandies. This test is only meant to be fun.

1) You live less than 10 miles from:

a) London (+10)
b) Paris (+8)
c) New York (+5)
d) Major center of any metropolis (+1)
e) Elsewhere (0)

2) Your age:

a) 18-25 (0)
b) 25-30 (+1)
c) 30-45 (+5)
d) 45-70 (+1)
e) 70-up (0)

3) Your marital status:

a) Single (+10)
b) Married (0)

4) How do you look:

a) You are tall, black and charming (+5)
b) You are tall, black or charming (+2)
c) Nothing special (0)
d) Below average (-3)

5) Your appearance:

a) Waist narrower than shoulders (+5)
b) Waist and shoulders of the same width (0)
c) Waist wider than shoulders (-2)

6) Your attitude towards facial hair:

a) Clean-shaven (+3)
b) Mustache or goatee if you are over 40 (+1)
c) Mustache or goatee if you are not yet 40 (-3)
d) Clean-shaven, wear sideburns (-5)

7) Your way of life:

a) Rich and independent (+10)
b) You live on credit (+7)*
c) Working for yourself (+5)
d) Office worker (-5)

* Will be forced to leave for France when the loan is exhausted

8) Education:

a) Oxford (+10)
b) Princeton (+5)
c) Any other (0)

9) Your family name and ancestors:

a) You are a simple person like Noel Coward: Not related to anyone but yourself. (+3)
b) You have a title of lord or nobility (+2)
c) You impersonate a person with the title of lord or nobility (-5)

10) You live:

a) Secluded, in a bachelor’s cell (+8)
b) Cohabiting with a dandy friend (+2)
c) Cohabiting with a lover/mistress (0)
d) Cohabiting with wife and children (-5)
e) Cohabiting with roommates (-6)
f) You live with your parents* (-7)

* In the archaic, family sense of the word (+5)

11) You move around the city most often:

b) Old sedan/sports car (+3)
c) By public transport (metro, trolleybus, bus) (0)
d) In a minibus (-3)
e) By bicycle (-5)

12) What is your favorite way to smoke:

a) Cigarettes with a mouthpiece* (+5)
b) Cigarettes (+4)
c) Cigars (+3)
d) Handset (+1)
e) Quit smoking (0)
f) Never smoked (-2)

* If you are older than 40

13) What is your favorite alcoholic drink :

a) Port wine (+3)
b) Champagne (+2)
c) Scotch/cognac (+1)
c) Martini (0)
d) Homemade absinthe (-3)

14) Your French language skills:

a) Freehold (+5)
b) Reading with a dictionary (+2)
c) You know that “cravatte” is “bed” (-2)

15) Your musical preferences:

a) Classical (+5)
b) Jazz (+3)
c) Something else (-3)

16) Your walls are mostly decorated with:

a) Pictures of men’s games, such as hunting, jousting, horse racing. (+5)
b) Classical painting (+2)
c) Contemporary Art (0)
d) Moreau, Redon, Bresdan engravings and paintings by Jan Luken (-3)

17) Do you have a collection of useless beauty items* (antique snuff boxes or Sèvres porcelain):

a) Yes (+5)
b) No (0)

* Books, pipes and other items of practical use do not count.

18) Do you prefer to keep at home:

a) Cat (+3)
b) Dog (+1)
c) Turtle with Jeweled Shell (-2)

19) Do you prefer the following sports:

a) Fencing, boxing(+5)
b) Golf (+3)
c) Tennis (+1)
d) You are like Cecil from “A Room with a View” (0)

20) Your hobbies include (+2 for each):

a) Horse riding
b) Playing the piano
c) Dancing
d) Piloting an airplane or other aircraft
e) Drawing/Sculpture

21) Most of your suits, jackets and trousers:

a) Exclusive (+10)
b) Common looking but custom made (+ 2)
c) Look ordinary and not tailored (0)
d) Vintage (-5)

22) Do you have a bow tie and tailcoat:

a) Yes (+5) *
b) No (0)

* Not to play a part in a theater or conduct an orchestra.

23) From velvet clothes you have:

a) Smoky jacket (+3)
b) Jacket or vest (+1)
c) Don’t wear velvet (0)
d) emerald green suit (-2)
e) Lots of different things (-3)

24) As for hats, do you prefer:

a) Like Homburg/fedora, etc., if you are over 40 (+3)
b) Homburg/fedora, etc. if you are not yet 40 years old (-2)
c) High hats during the day if you don’t go to Ascot (-5)
d) Something not meant to be worn on the head (-10)

25) You had to be made fun of on the street because of the way you dressed:

a) At least once (+3)
b) Constantly (-5)

26) Would you like to give the impression of a person dressing:

a) Casually elegant (+5)
b) Good (+3)
c) Fashionable (0)
d) In his own unique style (-1)
e) Anachronistic (-2)

27) What is your favorite color of clothing:

a) Blue like Brummel’s (+4)
b) Grey, like Hugh Grant and Fred Astaire (+3)
c) Plaid like the Duke of Windsor (+2)
d) Bright colors like Disraeli and Gatsby (+1)
e) Black, like Baudelaire (-3)

28) When you discuss with a non-dandy the question of how to dress, then:

a) Ask for advice (+5)
b) Giving advice (-5)

29) Would you like to have a wardrobe like:

a) The Duke of Windsor (+5)
b) Tom Wolf (+1)
c) Fonzworth Bentley (0)
d) Oscar Wilde (-2)
e) Dorana Wyttalsbach (-5)

30) Your way of communication:

a) Speak lightly about serious things and seriously about small things (+5)
b) Talk to every woman like you’re in love and every man like you’re tired of you (+3)
c) Discuss literature and art (+2)
d) Talk about the consumer society, materialism and the vulgarity of the masses (-3)

31) You participate in online discussions on the topics:

a) Witty (+8)
b) Worthy gentleman and scientist (+1)
c) Minor (0)
d) You are not attracted to such communication (-10)

32) You published your thoughts on dandyism in the following form:

a) Published a book (+9)
b) Wrote some articles for newspapers or magazines (+6)
c) Online (+3)
d) Dandyism. net (+10)
e) Didn’t write anything (0)

33) Have you ever been the subject of someone’s work on dandyism:

a) Yes (+10)
b) No (0)

34) Some witty remark about you can be found in print or online:

a) Yes (+5)
b) No (0)

35) What is your favorite literary character:

a) Lord Goring (+5)
b) Palem (+3)
c) Charles Swan (+1)
d) Desessent (-5)

36) Historical figure you admire:

a) George Brummel (+5)
b) Max Beerbom (+3)
c) Andre 3000 (0)
d) R. de Montesquiou (-3)
37) It’s not that you care about the opinions of others, but it’s convenient to communicate when they consider you:

a) An ordinary person (+3)
b) Mysterious and sentimental (+1)
c) Aloof and haughty (0)
d) Superficial (-2)

38) It’s not that you care about the opinions of others, but it’s nice when they see you:

a) A well-dressed person, prone to deep reflections on life (+5)
b) Local dandy (+2)
c) An artist in the broad sense of the word (+1)
d) Aesthete of the recluse (0)
e) Nonconformist (-5)

39) Of the proposed statements, you are ready to agree, first of all, with the fact that:

a) Dandyism is a consequence of an artistic temperament that determines the external manifestations of a person, due to reasons that are far from following fashion trends. (+5)
b) Dandy is inherently daring, but he never crosses the line between originality and eccentricity. (+3)
c) Goldfinches, society lions, dandies … they are always inclined to resist and protest. (-1)
d) Dandy, fragrant shamans from the twilight kingdom, by their nature are somewhere between animate and inanimate objects. For this reason, they should be classified as plants. (-5)

40) Of the authors who publish on Dandyism.net, what do you like the most:

b) Christian M. Chensvold (0)
c) Michael Mattis (0)
d) JM Garcia III (0)

Your points:

240 (excellent result): You are the ideal of modern dandyism
168-239: Worthy imitator
167 and under: Chimpy provincial

Translated by Rita.

Source: www.dandyism.net

%d1%81%d0%b5%d0%bb%d0%b5%d0%b1%d1%80%d0%b8%d1%82%d0%b8 – New Style projects

has been around for a long time. And in recent years, stage and screen stars have also begun to resort to major museums in the world.

At the New York MoMA, for example, as part of The Maybe project, the famous actress Tilda Swinton appeared as a living exhibit back in 2013 – she simply slept in a large glass box in the museum hall in full view of the astonished public. And in 1995, Tilda portrayed a modern sleeping beauty in London’s Serpentine Galley. Performance as a work of art is not the only method of cooperation between famous cultural figures and museums. The Musée National d’Oriental Arts in Paris enlisted American rapper, singer-songwriter Pharrell Williams to curate one of its exhibitions, while the Kunsthistorisches Museum in Vienna asked Wes Anderson, director of The Grand Budapest Hotel, to review its collection.

The author of the popular film did not lose his face, and not only art fans, but also representatives of a much larger army of moviegoers learned about the project of the Austrian museum called “The Mummy of a Shrew in a Coffin and Other Treasures”. Even the Louvre succumbed to the general trend and did not regret: Beyoncé and Jay Z’s music video “Apesh * t” filmed within the walls of the museum in 2018 collected 218.5 million views on YouTube.

So the answer to the question why museums attract celebrities to cooperation is obvious – celebrities attract a new audience. Fans of famous actors, directors, musicians, fashion designers closely follow the lives of their idols. And if the cult rapper suddenly acted as the curator of the exhibition, then his fans, even if they are insanely far from the fine arts, cannot but show interest in such an unexpected somersault in the biography of their idol. Of course, no one can predict whether the arrival of rapper fans to the museum will be a one-time action or will result in a passion for life, but museums are willing to use the most diverse chances to expand their audience.